Annual Tradition Continues: Film-making Studio Founder Gifts Every Employee Apple's New Foldable iPhone

Deep News
9 hours ago

On September 10th at midnight Beijing time, Apple's 2026 fall product launch event went live as scheduled. This year's event marked the debut of Apple's new CEO, John Ternus, who hosted the proceedings for the first time, unveiling a suite of significant new products. The most eagerly anticipated, however, was undeniably the company's first foldable smartphone, the iPhone Duo.

The iPhone Duo's starting price for the Chinese mainland market is set at 15,999 yuan, available in four storage configurations: the 256GB model at 15,999 yuan, the 512GB at 17,999 yuan, the 1TB at 21,499 yuan, and the top-tier 2TB version at 26,499 yuan. Shortly after the event concluded, numerous employees from the prominent film-making studio 影视飓风 took to social media to share screenshots of a special company announcement.

Founder Tim (潘天鸿) issued a notice in the company's internal group chat: "Following our tradition, everyone gets one iPhone Duo (or may choose an equivalent-priced alternative model)." Tim specifically emphasized that the offer extends to all staff, from interns to recent hires, provided they are at the company today. Furthermore, since corporate gifts to individuals are subject to personal income tax, Tim also stated that the company will cover this tax expense, putting everyone at ease.

This marks the fifth consecutive year the company has gifted its team with Apple's latest smartphones. The tradition began with the iPhone 14 Pro in 2022, continued with the iPhone 15 Pro in 2023, the iPhone 16 Pro in 2024, and the iPhone 17 Pro Max in 2025. This year, the perk has been significantly upgraded to Apple's first foldable device, the iPhone Duo. From the standard Pro models to the Pro Max and now to the top-tier foldable flagship, this "customary benefit" has seen a steady rise in value over five years. Many online observers expressed their admiration, jesting, "While we're just relaxing at home, the Duo just falls from the sky."

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Most Discussed

  1. 1
     
     
     
     
  2. 2
     
     
     
     
  3. 3
     
     
     
     
  4. 4
     
     
     
     
  5. 5
     
     
     
     
  6. 6
     
     
     
     
  7. 7
     
     
     
     
  8. 8
     
     
     
     
  9. 9
     
     
     
     
  10. 10